Car Dealer Garner NC

Local resource for car dealers in Garner. Includes detailed information on local businesses that provide access to auto dealerships that offer new cars, used cars and car trade-ins, as well as advice on buying a car and car dealers.

Higgs Motor Co.
(919) 308-0958
14766 NC HWY 50 N
Garner , NC
 
Platinum Motors
(919) 771-0881
475 Tryon Rd
Raleigh, NC

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Joseph Motors
(919) 661-2886
8300 Fayetteville Rd
Raleigh, NC

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Knox Auto Sales
(919) 828-6366
910 Capital Blvd
Raleigh, NC

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Paragon Automotive
(919) 661-9696
5322 Fayetteville Rd
Raleigh, NC

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Family Auto Centers
(919) 791-3935
514 Us Highway 70 E
Garner, NC

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Anchor Auto Sales
(919) 779-8888
5317 Fayetteville Rd
Raleigh, NC

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O'quinn's Auto Sales
(919) 779-1659
8008 Fayetteville Rd
Raleigh, NC

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O Quinn's Auto Sales
(919) 836-1788
2600 S Wilmington St
Raleigh, NC

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919 Motorsports
(919) 833-6522
1108 Capital Blvd
Raleigh, NC

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Car Dealer

How The Auto Dealer Makes a Profit By Isaac Bouchard, DriverSide Contributor

It’s cliché that the dealership experience is fraught with innuendo, misrepresentations and outright falsehood. To help understand why the game is played that way, put yourself into the white patent leather shoes of the typical salesman (or woman, but for the sake of this example, let’s assume a male) at a dealership for a moment.

He’s ‘on the floor’ five or six days a week for eight hours. If he’s working on a deal, he’ll often go home at 10:00 or 11:00 at night, and then show up the next morning to complete paperwork or take care of a trade-in. Working ‘bell to bell’ is incredibly fatiguing; the frustration level is compounded when times are slow and all he has to do most of the day is pace the lot.

His compensation is commission-based at almost any dealer. Even if he has a salary, it’s minimal, and certainly not enough to sustain any sort of lifestyle. For him, it’s sell or die.

When a prospect does show up, he knows the chance of them buying something from him that day is only 15-20 percent. And, if he lets them walk, his close ratio slips into the single digits. He also doesn’t like Internet leads, as he sells only around 6 percent and makes less money in so doing.

He knows they’re almost certainly shopping his deal against others at dealers both locally and - thanks to the Internet - perhaps a thousand miles away.

Now that you’ve come back to your own existence, wash your hands and give thanks. Second, recognize why that person is so aggressive, and so likely to play fast and loose with the facts. Let us take a look at the rest of the typical retail experience and sales process.

The Ad
When people come in based on an advertisement, they purchase the vehicle that was advertised less than 20 percent of the time. That’s the reason behind the old industry practice ‘the loss leader.' Whether it’s a low, low, low price or an unbelievable lease, it’s all about getting customers in the door. If the salespeople can’t get face time, the chances of moving the metal are slim to none.

Besides, people don’t usually read or remember the fine print. Things like ‘Price good only on stock #3256’ or ‘Tax title and license fees, acquisition and cap cost reduction of $4387.90 not included’ don’t stick in the brain when you see your dream car or truck at a ‘too good to be true’ price. Remember, advertisements serve only one purpose - to get you in the front door.

If you’ve wondered why the salesperson or manager is so reluctant to give complete information until it’s ‘time to sign’, it is because once the consumer knows all the parameters of your new car 's deal structure, it is very easy to get another dealer to beat it.

The Deal
There are basically three moving parts...

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Lemon Laws

Code:
20-351, et seq.

Title Of Act:
New Motor Vehicles Warranties Act

Definition Of Defects:
Nonconformity to all applicable express warranties which significantly affects the value of vehicle

Remedies:
Consumer's option: replace with comparable new vehicle or accept return and refund full contract price, all collateral charges, all finance charges incurred since reporting nonconformity, and any incidental damages and monetary consequential damages, less reasonable allowance for consumer's use

Time Limit for Manufacturer Repair:
For period of 1 year or term of express warranties, whichever is greater, following date of original delivery of vehicle to consumer; express warranties for a new motor vehicle shall remain in effect at least 1 year or 12,000 miles; can occur no later tha

From www.findlaws.com